BC Card(CEO Suh, Joon-Hee, www.bccard.com) stated on the 22nd that it was issuing BC Kid’s Happiness Card in 11 banks and organizations nationwide in Korea. Cardholders can receive a government childcare subsidy including tuition for children or kids in kindergartens or daycare centers.

Parents whose children are preschoolers from 0 to 5 of age can bear only expense excluding the governmental subsidies if they make a payment for child care cost or tuition by BC Kid’s Happiness Card. In addition, even when their children move from daycare centers to kindergartens, one and the same card will give them the identical benefit.

Especially, it is the exclusive benefit to BC Kid’s Happiness Card that you can be easily affiliated in the 11 banks nationwide, such as IBK (Industrial Bank of Korea), Standard Chartered Bank, Daegu Bank, Busan Bank, Kyungnam Bank, Cheonbuk Bank, Suhyup Bank, Kwangju Bank, Post Office, Jeju Bank, and Shinhyup, etc., and more than 7 thousand stores in operation.

There are additional practical benefits. They include ▲ 5 % discount in daycare, private educational institutes and shops, ▲ up to 20 % discount in coffee shops and family restaurants, ▲ 5 % discount in 6 major online shops, ▲ the same benefit from Green Card (Eco-Money Points and free entrance to and discount in more than 600 cultural, athletic and tourist facilities nationwide), and ▲ earning Lotte membership points at more than 40 affiliated companies with Lotte, Co., Ltd. and Club Service for Parents of Many Children at Lotte Mart, etc., the benefits required in the daily lives of school parents.

Also, BC Card is scheduled to have promotional events, starting from the 2nd February. Customers who solve quizzes after watching a video clips about the Kid’s Happiness Card on Facebook and BC Card blogs will have a chance to win gifts such as Starbucks mobile coupons.

Chun, Kyung-hye, the executive director of BC Card, mentioned that the Kid’s Happiness Card is a product designed to make kids, mothers and directors of the institutes happy. She added that the company would make utmost efforts to provide helpful service to relieve a burden of high educational costs.