BC Card (CEO Lee Moon-hwan) has formed a character partnership with "We Bare Bears," an animation of Cartoon Network. Through the partnership, BC Card aims to actively support clients in strengthening their product competitiveness.

BC Card plans to assist clients in releasing character card products by using the "We Bare Bears" character to design card plates in the future. They also plan to actively support the client's partnership marketing through the "We Bare Bears" alliance promotion and various character goods.

First, the BNK Kyongnam Bank and Korea Federation of Community Credit Cooperatives will launch the "We Bare Bears" debit card product first this month. In the second half of this year, you will also be able to meet with affiliated Debit Card products at Credit Union and Kwangju Bank. BC Card plans to actively consult with other clients so that more customers can use 'We Bare Bears' affiliated products and services.

Meanwhile, "We Bare Bears" is a popular animation series that has been aired by global animation channel Cartoon Network since 2015. The three bears, "Grizzly," "Panda," and "Icebear," are loved by many for their pleasant daily routines and cute and wild charms unique to their characters.

BC Card said the survey of its 2030 customers showed that "We Bare Bears" were among the "most favored characters" in the list.

"We are committed to continuing to make sure that the 'We Bare Bears' affiliate and marketing platform provided by BC Card provides differentiated benefits for both clients and customers," said Kim Jin Cheol, the executive vice president of BC Card Marketing Group.