BC Card (CEO Choi Won-seok) announced on December 9 that it will participate in the Green Consumption-ESG Alliance, which supports the consumption of eco-friendly certified products. The Green Consumption-ESG Alliance¹ is an alliance formed by the Ministry of Environment with 23 companies and public institutions to actively promote eco-friendly consumption activities and practice ESG such as responding to climate change.

The launching ceremony of the Green Consumption-ESG Alliance at the Walkerhill Hotel in Seoul at 10 a.m. on the 8th was attended by key officials, including Environment Minister Han Jung-ae, BC Card Customer Division Director Lee Jung-ho, and Korea Environmental Industry and Technology Institute headquarters Kim Jong-hwan.

Through the launch of the alliance, each company encourages customers to use products certified with "Eco-friendly Product Label"², while cooperating organically with each other for a successful transition to the era of green consumption era.

BC Card plans to encourage green consumption based on consumer benefits such as accumulating eco-money points and expand franchises that apply "Green POS"³ to help more customers access eco-friendly products. It also explains that it actively supports the transition to the era of green consumption by communicating with customers with various contents the necessity and expected effects of eco-friendly consumption activities.

Lee Jung-ho, head of BC Card's customer division, said, "Today's environmental protection is a responsibility and duty that companies must fulfill for a sustainable future," adding, "We will take the lead in revitalizing green consumption based on the technology and know-how of eco-friendly payment services accumulated with BC Green Card."

¹Ministry of Environment, Korea Environmental Industry Technology Institute, Card Companies (4, BC/Woori/KB Kookmin/Hana), Consumer Organizations (3, Korea Green Purchase Network/Green Consumer Council/Consumer Citizens' Meeting), Online and offline distributors (11, Green Village/Coupang/Post Office Shopping/Lotte Hi-Mart/Lotte Shopping/Homeplus/GS Retail/Emart/Naver/Orga Whole Foods), Banks(4, KB Kookmin/Shinhan/Woori/Nonghyup)

²The label granted by the Minister of Environment as prescribed by Presidential Decree, when the product improved the environment compared to other products in same usage.

³Card payment terminal that can determine green cards